Do I Need a New Website?
Usually not. Most small businesses that think they need a brand-new website actually need one of two smaller things: a handful of fixes, or a rebuild that keeps their domain and content but replaces the technical foundation. Here's how to tell which one is you.
The 3 Paths
Just Fixes
Your site works, looks fine, and customers find it — but a few specific things bug you (an out-of-date price list, a broken contact form, awkward mobile menu).
If you can name the exact 1-3 things wrong, you almost certainly don't need a rebuild.
A Rebuild
Your site is slow, hard to update, looks dated, or was built 5+ years ago on a platform that's now a hassle to maintain — but the business, brand, and content underneath are still right.
If the bones are fine but everything built on top of them isn't, a rebuild keeps your domain, content, and Google history while replacing the technical foundation.
A New Website
You don't have a website yet, or your business has changed so much (new services, new name, new audience) that the old site no longer describes what you actually do.
If you're explaining to customers what you do differently than your website does, that's a new-website signal, not a fixes one.
Most of the "new website" enquiries I get turn out to be rebuilds or fixes. A new build costs more and takes longer than either — so if your business itself hasn't fundamentally changed, it's rarely the right call. I'll tell you honestly which of the three you actually need, even if it's the cheaper answer.
Common Questions
Not sure which of the three is you?
Send me your site and I'll give you an honest answer — fixes, rebuild, or new — in a free 60-second video. No pressure either way.
Get My Free Video AuditThink speed might be part of the problem? See why websites end up slow.