Case Study: Building a Website for My Own Townsville Business

Overview

Poop Gone is my own dog waste removal business here in Townsville. Before I build websites for other local businesses, I wanted to prove the approach on a business of my own, with real customers and real competition.

Most of Poop Gone's customers find it on their phone, often while standing in a messy backyard. So the website had one job: make it quick and easy for a local dog owner to understand the service, see what it costs, and get in touch.

What I Built

  • A fast, mobile-first site designed for people searching on their phone
  • Clear explanations of weekly, fortnightly and one-off yard cleans
  • An easy quote request and tap-to-call, so customers can get in touch in seconds
  • Local information about the Townsville suburbs it covers, so Google knows where the business operates
  • Connected to the business's Google Business Profile

The Result

The site is live, showing up in Google searches, and bringing in clicks from local people looking for the service. It's a working example of what I do for clients: a simple, practical website for a small local business, built to help customers find you and get in touch.

You can see it for yourself at poopgone.com.au.

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